CASE STUDY -- EUGENE CELEBRATION

Big Green Events is capable of coordinating the planning and execution of any party or event—even on a large scale. Since 2005, BGE has been overseeing the Eugene Celebration on behalf of Downtown Events Management, Inc. (DEMI).

The Eugene Celebration is the largest civic event in Oregon’s Willamette Valley, attracting roughly 40,000 people per year. BGE works with the DEMI board to create and implement a vision for this annual, three-day festival, and handles the bulk of the details of planning and staging it.

Big Green Events has built relationships with city officials, the local police, and private contractors. These relationships, combined with BGE’s expertise in detail management, facilitate the smooth process of applying for necessary permits, employing and supervising event staff and security, engaging the local business community and attracting press and the public.

In addition to coordinating permits, insurance, licenses, staff, and the minutiae of an event that requires the closing of several downtown blocks for three full days, BGE handles the event’s marketing campaign, spearheads development (fundraising and sponsorships) efforts, recruits and supervises volunteers, engages graphic artists and Web designers, books entertainers and arranges programming, coordinates food and merchandise vendors, and more.